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Archive for the ‘Marketing’ Category

Tue
30
Jun '09

A Tuesday Afternoon Giggle

When it comes to marketing, it is so important never to underestimate the importance of well-written copy. Now and then I come across a particular extract online which truly makes me cringe. Striking a successful balance when writing content aimed at fulfiling a specific goal (for instance attracting potential customers or flaunting a specific product) [...]